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Pelican wins APEX Awards


The international Awards for Publication Excellence (APEX) for 2009 are out, and The University of the West Indies (UWI) is once again in winners’ row! The UWI Marketing and Communications Office, under the direction of Mrs. Dawn-Marie De Four-Gill, took home APEX Awards in two categories: Websites and Photography.

“We always look forward to entering APEX because it is a chance not only to promote UWI’s work, but also to have our public relations and marketing activities assessed and recognised by an international panel of experts,” said Mrs De Four-Gill.

The international APEX Awards for Publication Excellence recognise excellence in publications works by communications professionals. Evaluated on the basis of distinction in graphic design, editorial content and the ability to achieve overall communications excellence, the annual competition salutes outstanding entries in each of the categories. APEX 2009 marked the 21st Annual Awards, and with close to 3,785 entries, the competition in this year’s programme was exceptionally intense.

In the APEX websites category, UWI Marketing and Communications received an award for its Pelican magazine online. The Pelican is a bi-annual publication that turns the spotlight on the achievements of UWI faculty, alumni and regional leaders, and celebrates the University’s many contributions to regional growth and development. With its regular web exclusives, the Pelican online magazine is a perfect complement to the print version.

UWI Marketing and Communications also shone in the Photography Category, copping an award for 60 under 60, a special edition of The Pelican, published to commemorate the 60th anniversary of the regional university. Showcased in this keepsake are sixty of the University’s leading researchers, representing a sample of the wide range of talent resident at The University of the West Indies, and confirming the institution’s capacity to sustain itself as the leading Caribbean university of the future. 60 under 60 featured the photography of Alex Smailes/Abovegroup and Peter Ferguson/2 ¼ Works Ltd., whose creativity was given free rein in the project.

This was not the first year that the University won APEX awards. In 2007, the UWI Marketing and Communications Office received an APEX award in the category of Magazines and Journals for the St. Augustine News (STAN) magazine. The Marketing and Communications Office has also won top honours in the Association of Commonwealth Universities’ (ACU) PR, Marketing and Communications Awards.

Now in its twenty-first year, APEX judges graphic design, editorial content and overall excellence in communications. The 2009 competition received approximately 3,785 entries for a variety of categories including newsletters, design and illustrations, annual reports, video and electronic publications, campaigns and writing.

About APEX Awards
APEX is the Annual Awards for Publication Excellence Competition sponsored by the editors of Writing That Works, the bimonthly newsletter for communicators who write, edit and manage business publications. Writing That Works is published by Communications Concepts, Inc. out of Springfield, VA in the US, and has been providing problem-solving information to professional communicators since 1984. APEX Awards are given under 11 main categories, including newsletters; magazines and journals; magapapers and newspapers; annual reports; brochures, manuals and reports; video and multimedia; Web and intranet sites; campaigns, programs and plans; writing; design and illustration; and one-of-a-kind publications. APEX Awards are open to communicators in corporate, nonprofit and independent settings. For more information about the APEX Awards and Writing That Works see http://www.writingthatworks.com/writingthatworks.htm